• What Makes Kiwis Click: New Zealand E-Commerce Report 2016

    AED (including GST)

    Make strategic digital retail decisions to get the competitive edge by understanding behaviours, profiles and perceptions of online shoppers.

    With over 2 million New Zealanders shopping online, learn more about this growing digital retail marketplace. Nielsen's New Zealand E-Commerce Report 2016 includes:

    - Main e-commerce categories

    - Top online brands

    - Spend going offshore and why

    - Primary drivers to shopping online - is it deal seeking or convenience?

    - Barriers to shop, including delivery options

    - Preferred payment methods

    - The blurred lines between in-store and online shopping

    - Shopping on mobile devices, including by category

    - Predictions for e-commerce in New Zealand 

     

     

    /reports/global/what-makes-kiwis-click-new-zealand-e-commerce-report-2016

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